{"product_id":"licorice-root-powder-irattimadhuram-powder","title":"Licorice Root Powder (Irattimadhuram Powder)","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eLicorice Root Powder, known as Irattimadhuram or Yashtimadhu in Ayurveda, is derived from the root of Glycyrrhiza glabra, one of the most widely used herbs in classical Ayurvedic medicine. It is naturally sweet, cooling, and anti-inflammatory in nature. Internally, it is used to soothe the digestive tract, relieve acid reflux, support respiratory health, and strengthen the immune system. Its demulcent properties coat irritated mucous membranes in the throat and stomach, providing instant relief from inflammation and discomfort.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFor skin, Licorice Root Powder is one of the most effective natural skin-brightening agents known to Ayurveda. The active compound Glabridin inhibits melanin production, helping to fade dark spots, hyperpigmentation, and melasma over time. It also reduces redness, soothes skin irritation, and has antifungal properties that help manage scalp conditions like dandruff and seborrhea. For hair, it nourishes roots, reduces hair fall, and adds softness and shine to dull, damaged hair.\u003c\/span\u003e\u003c\/p\u003e","brand":"Sholly Ayurveda","offers":[{"title":"100 GM","offer_id":47783082918106,"sku":null,"price":150.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0815\/2724\/2970\/files\/48.jpg?v=1776834776","url":"https:\/\/karmark.in\/products\/licorice-root-powder-irattimadhuram-powder","provider":"Karmark","version":"1.0","type":"link"}